It wasn’t originally intended for public consumption, but today I’m unveiling a new website produced by Puffbox. onepolitics is an at-a-glance view of the latest posts on the growing number of political blogs being written by ‘proper’ reporters. You can wait until tomorrow to see what they say in print, or in tonight’s bulletin; or you can get advance warning from what they’re writing on their blogs.
In essence, it’s an RSS aggregator for people who don’t get RSS. I realised I’d written too many posts looking forward to the day when RSS would go mainstream – and it still shows very little sign of happening imminently. And all the while, I’m talking to public sector people for whom RSS is several evolutionary steps away. I’ve written quite lengthy explainers, covering the concept and the technicals, on the new site itself… so I won’t duplicate my efforts here. Suffice to say, it’s WordPress. But you all knew that already.
onepolitics is the first fruit of my promise to give myself some Google-style ’20 per cent time’; a project with a loose connection to my work, but no direct commercial application. But I’m starting to wonder if it might be of interest to clients. Press offices or stakeholder managers, maybe, who don’t yet have any kind of blog monitoring strategy. We could be pulling in any kind of RSS feed; and could be indexing them, or just listing them (as with the ‘meanwhile in the blogosphere’ box on the homepage). Even better, it’s almost entirely automated, updating in the background as often as you like.
It’s also making me wonder if there’s a need for a bridge between casual web surfing, with zero commitment to the site or subject; and the ‘need to know’ hunger for RSS subscriptions. I’m finding myself looking at onepolitics during quiet moments through the day, purely to see what’s popping up. I’m kind of interested in this sort of content generally, but not enough to want to be disturbed by every new item popping up in my RSS reader.
I’m making no promises about onepolitics. It is what it is, for now anyway. Please have a play with it, and tell me what you think. There are a couple of glitches I know about, and can’t really justify fixing, so don’t get too pedantic please.