Puffbox

Simon Dickson's gov-tech blog, active 2005-14. Because permalinks.

2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005

Code For The People company e-government news politics technology Uncategorised

api award barackobama barcampukgovweb bbc bis blogging blogs bonanza borisjohnson branding broaderbenefits buddypress budget cabinetoffice careandsupport chrischant civilservice coi commentariat commons conservatives consultation coveritlive crimemapping dailymail datasharing datastandards davidcameron defra democracy dfid directgov dius downingstreet drupal engagement facebook flickr foi foreignoffice francismaude freedata gds google gordonbrown governanceofbritain govuk guardian guidofawkes health hosting innovation internetexplorer labourparty libdems liveblog lynnefeatherstone maps marthalanefox mashup microsoft MPs mysociety nhs onepolitics opensource ordnancesurvey ournhs parliament petitions politics powerofinformation pressoffice puffbox rationalisation reshuffle rss simonwheatley skunkworks skynews statistics stephenhale stephgray telegraph toldyouso tomloosemore tomwatson transparency transport treasury twitter typepad video walesoffice wordcamp wordcampuk wordpress wordupwhitehall youtube

Privacy Policy

  • X
  • Link
  • LinkedIn
  • 5 Nov 2007
    Uncategorised

    Newsnight keep getting it right

    Rather than me retelling the story of how Newsnight is inviting its hardcore viewers (ie those signed up to its daily email) to affect the running order, here’s Jem Stone’s writeup and the show’s editor, Peter Barron’s explanation. I’m especially interested by Peter’s line:

    Another concern is that we’re going to start reading out viewer e-mails on the programme. Don’t worry – we aren’t. Your e-mails are simply instant audience research.

    The Newsnight crew have consistently shown that they really ‘get’ all this – and here’s further evidence. The fact is, nobody has yet cracked how to do readers’ emails and texts on TV. It’s not for lack of trying: but it’s painfully obvious that nobody’s yet found the formula. Five Live, meanwhile – and particularly the afternoon Drive programme – has more or less perfected how to do it on radio.

    Responses

    1. Simon
      5 Nov 2007

      “nobody has yet cracked how to do readersโ€™ emails and texts on TV”
      I’m not so sure, the Onion News Networks seem to have it nailed:
      http://www.theonion.com/content/video/viewer_voices_where_we_respond_to

    2. SimonD
      5 Nov 2007

      Actually, that Onion skit almost exactly proves the point… ๐Ÿ™‚

Proudly Powered by WordPress