New Technorati: the end of web 2.0

Does the new design of Technorati mark the demise of the ‘web 2.0’ style? It just looks a lot more, well, like a normal website. Three columns. Small-ish fonts. Minimal use of colour gradients. Dave Sifry explains what’s going on:

While we love expert bloggers, we’ve also spent a lot of time making Technorati understandable to normal people.

In other words – Technorati has grown up, got its hair cut, and bought some sensible clothes. Depending how you want to look at it, this is the mark of a company entering maturity, or the death of idealism. It’s probably both.