Youtube: a free platform for advertisers

So Rupert Murdoch now thinks the internet is great? Shame he wasn’t saying that five years ago, before I left his empire. Still, you have to hand it to them now… it turns out Sky (or rather its agency, Devilfish) was behind the real-life remake of the Simpsons credits, which is the #1 video on Youtube this month.
My lasting concern with Youtube (or more accurately, with its users) remains the nasty issue of rampant copyright infringement. But remarkably, a lot of its most popular content is advertising: movie trailers, pop videos, deliberate virals, and just plain old commercials.