It’s a bit of a shock to see ‘DIANA‘ in the primary navigation over at Sky News. Memorial service aside, it’s not exactly ‘news’? It’s clearly building on the success (?) of their special MADELEINE channel… but today’s lead headline (‘Madeleine still missing’) shows how difficult it must be to keep filling a news-optimised layout.
The lessons learned should hopefully inform the development of a ‘dossier’ template for big stories on the wane. Lots of backgrounders, plenty of multimedia, easy access to the as-we-told-it stories, with only the occasional new update. But for now, I guess they’re making use of the tools available to them, whether or not they’re ideal.