One of the more inspiring developments at the BBC recently has been the extension of iPlayer away from the desktop PC. Back in April, they launched iPlayer on the Wii – but it wasn’t the breakthrough moment it might have been. Leaving aside the fact it didn’t stream especially smoothly on my machine, the interface was optimised for a screen resolution which the Wii couldn’t deliver, making for a horrid user experience. Last week they made amends, with a Wii-optimised screen setup – and it’s truly brilliant. Try it on your desktop PC, but to appreciate its full glory, you need to be sitting on the living room sofa, in proper telly-watching mode.
I’ve been a bit surprised that people haven’t done more optimising of content for ‘games consoles’ – particularly the current generation, with their online capabilities. And with the Wii (again) selling like hot cakes (set to get even hotter too), it has tremendous potential for video-on-demand in the living room.
Inspired by the Beeb’s efforts, I wondered how much effort it would take to put a Wii-friendly front end on some YouTube content. So I took a few hours last night to build a prototype – and here it is: wii10.puffbox.co.uk
It’s basically the same concept as the BBC’s design, rebuilt from scratch using a combination of PHP, RSS and Javascript (specifically, JQuery). The code pulls in the last 10 items from Downing Street’s YouTube account, and puts them into a JQuery-driven carousel. When you click on a clip, a popup fades into view, and the embedded YouTube player autoplays. The big buttons left and right make the playlist scroll beautifully from side to side.
I want to stress: I’ve done this completely off my own bat. Although we have a continuing working relationship, I wasn’t asked to do this by Number10. It’s purely a proof-of-concept, using publicly available (publicly funded) material. It’s a bit rough round the edges: some of the link highlighting isn’t too smooth on the Wii, the word wrapping isn’t polished, and it doesn’t seem to work properly on (desktop) Firefox for some reason – although curiously, all other browsers seem OK, even IE! But having proven the concept, to be honest, I may not bother going back to fix these issues. There’s also a risk of YouTube changing their code, as has happened before: the Wii’s Flash player is a bit behind the times, and YouTube’s improvements have caused problems in the past.
But for now – it works, really quite nicely, and I’m dead pleased with it. You need never again say the words ‘there’s nothing on telly.’ š And with more and more government content going on YouTube, if anybody thinks this might be useful in a proper business context, please get in touch.
Month: October 2008
Lords Committee talks Directgov, YouTube
I’m not sure we learned a lot from this morning’s Lords Communications Committee session with Michael Ellam (the Prime Minister’s official spokesman) and Sir Gus O’Donnell (head of the home civil service), part of the continuing review of government communications, and reforms proposed in 2004’s Phillis Review. It wasn’t an intense grilling, and as you’d expect, it was deftly and professionally handled.
Perhaps surprisingly, the internet took immediate centre stage. Chairing the session in Lord (Norman) Fowler’s absence, Lord (Tom) King asked about the apparent doubling of government communications staff. You can guess the response which came back: difficulties of definition, 24/7 demands, more channels, new channels. It was this final point which was picked up by Mike Ellam, who noted the growth of Downing Street’s digital communications operation.
He took as an example the recent ‘Ask The PM’ exercises on YouTube: but it was particularly telling to note the language he and the Committee used. Members of the public asked questions ‘via webcast,’ said Ellam. Lord King checked what he meant – ‘on film?’ Well, er, technically no, but… When Ellam finally dared to refer specifically to YouTube, it seemed almost apologetic.
Asked if it had been worth doing, Ellam said he felt ‘anything that improves direct communications with the public has to be a good thing’; O’Donnell agreed, saying it was ‘good for society as a whole if we can increase engagement in the political process’, and this was one way to reach young people in particular. And since the PM was already being briefed weekly for PMQs, it was ‘not a great extra burden’ for him to answer questions on camera occasionally.
And that was that; things moved swiftly on to familiar matters of the Lobby system, impartiality, the role of special advisers. (Although Ellam raised the subject Robert Peston’s blog, in response to a question about off-the-record briefing, noting how Peston had quoted unnamed bankers as his sources.)
The morning’s proceedings had started with two ladies from the Citizens Advice Bureau, who were asked specifically about the ‘digital divide’ and their experiences with government websites. They were actually very complimentary about Directgov: Fiona (didn’t catch her surname) said she was ‘impressed with the presentation’, and praised its ‘accessible language’. She took a particular interest in search results, noting that DG offered a ‘meaningful list’, unlike many others. But Directgov had its shortcomings: it was quite fragmented, although she acknowledged that it might be a reflection of fragmented systems in government, and it lacked detail on ‘extent issues’ – namely, differences between England, Wales, Scotland and Northern Ireland.
They talked about their ‘complete dismay’ at the reduction of leaflets being made available in hard copy: if you went to a library to print off a 100-page document on employment rights, for example, it was ‘like buying War And Peace’; and with libraries charging per page printed, the cost could soon mount up. Interestingly, they noted that whilst 35% (ish) of people nationally didn’t have broadband at home, 70% of their customers fell into that group.
But if we’re going to talk about the Lords and technology… I can’t resist pointing you to the apparent death threat (in jest, presumably?) made by Radio 4 Today Programme presenter John Humphrys this morning, when Lord Desai’s mobile went off mid-interview. (Fast-forward to 6m30 for that familiar Nokia refrain.)
WordPress T-shirt in Downing St
I’ve been meaning to sort this out for some time… š
MySociety, outsourcing and precedents
Happy birthday to MySociety: five years old, and now talking in terms of 20-year plans. Tom Steinberg’s speech at last night’s birthday party contains much to ponder.
Our agreement on the basics is a given. You can do a tremendous amount of good with relatively little money, as long as you have good people involved. People who understand the context, who have a feel for the technology, and who have a passion for what they’re doing. That’s been the very basis of MySociety’s success, and (I hope) my own here at Puffbox.
‘So long as the cult of outsourcing everything computer related continues to dominate in Whitehall,’ Tom says, ‘little is going to change. [The UK government] fired everyone who could do those things, or employed them only via horribly expensive consultancies. It is time to start bringing them back into the corridors of power.’ Hmm… depends what you mean by ‘outsourcing’, and ‘bringing them back in’.
It’s an outrageous generalisation, but what the heck – my experience over the last five or so years has been that small computer-related projects done by small companies are generally successful, whereas large projects done by large companies aren’t. So if we’re talking outsourcing to those ‘horribly expensive consultancies’, by which I guess we’re talking six, seven or even (gasp) eight-figure budgets, hear hear.
But having operated as a consultancy myself for a little while now, I actually think the outsourcing of small jobs to small external operators is beneficial to all parties.
- The client generally deals with someone at, or certainly much closer to the coalface. No account managers, business analysts, project support officers, etc etc. All these people and processes are introduced to reduce risk; but in my experience, they actually increase the risk of not delivering.
- There’s an inherent benefit in doing lots of small jobs for lots of different people: you inevitably learn something new on every job, which then makes the next job even better. If you’re tied to one single government department, there just won’t be that many interesting jobs in any given year.
- ‘Coming in from outside’ gives you the right to be a bit more contrary, provocative, arrogant even. You can say the unsayable, if you like. And whilst it’s never a desirable state of affairs, you do have the right to say ‘no’ to the more insane propositions which might come your way.
- The rigidity of government grading and payscales is actually a disincentive for ‘doers’ to remain in a civil service job. To earn a ‘market wage’, you need to seek promotion to senior management levels… and with every upward step, you move further and further away from the coalface. More talking, less doing. Trust me, I’ve been there.
- It’s invariably cheaper, and often better quality.
Given the more commercial edge to the new MySociety website, it looks like I’m pushing at an open door there.
I’m a little intrigued by Tom’s comment about the ‘repurposing [of] generic new communications tools like blogs’. That has become the core of what Puffbox does, and I make absolutely no apology for it. It allows me to deliver powerful, intricate websites in double-quick time – giving end-users what they want, how they want it, whilst maintaining a straightforward back-end interface. It gives people cutting-edge tools to do their work, and hopefully makes them ask more difficult questions of the inevitably bespoke IT projects elsewhere in their work.
I detect a slightly pessimistic tone to Tom’s remarks, and not just on funding. ‘We’ve shifted the culture of government internet usage less than we might have hoped over the last five years,’ he concludes frankly. I’m more inclined to see the upside; it has shifted, and it is shifting – slowly.
I’ve written and spoken before about the power of precedent: and with every MySociety production, large or small, the precedents become stronger. (I hope the same can be said of Puffbox’s work too.) Yes, it’s taking time to see the ripple effect: but it’s definitely coming. Some of the projects I’m discussing with people just now are truly mouthwatering.
DFID Bloggers: tales from the front line
The latest Puffbox project gets a soft launch today, ahead of a formal (and hopefully high-profile) announcement next week. DFID Bloggers is a satellite site off the main Department for International Development website, and follows in the FCO’s footsteps of giving front-line staff a blog on which to talk about their work and experiences.
In some respects, it was an obvious thing for DFID to do. Their work isn’t generally seen by the UK taxpayers who fund it. By definition, they operate in exotic and/or difficult locations, and have powerful stories to tell. They saw the value in putting some human faces on it all; and in opening lines of communication with anyone worldwide with something to contribute. The Foreign Office had already set a helpful precedent: my brief was effectively ‘can we have what they’ve got, please?’
Using WordPress was, of course, a given; but perhaps surprisingly, I took the decision early on to use the standard version, rather than MU (Multi User). Everyone is effectively writing to the same ‘group blog’, allowing us to aggregate and consolidate the presentation (eg on the homepage, and in the main RSS feed). But the WordPress approach to output templates allows us to give each blogger a personal homepage, with a fuller biography, a filtered RSS feed and an archive of posts. The best of both worlds, if you like – with fewer concerns about the speed of updates and the compatibility of plugins.
All the standard blog functionality is in there, plus a few things you won’t have seen. The homepage shows the latest post for each ‘active’ blogger; when they haven’t written something for a fixed number of days, they’ll automatically drop down into an ‘archive’ list. There’s some customisation of the standard WordPress user profile, adding a new ‘job title’ (ie short biography) field, and incorporating Google Map functionality, for the bloggers to pinpoint their location. This geo-data gets aggregated into a Bloggers Map page, with the popup ‘speech bubbles’ showing a summary user profile, including a link to their latest blog entry.
I can’t say how pleased I am with the results. I’ve been collaborating with a couple of new contacts – my near-neighbour Tony Parsons on the design side, and Simon Wheatley (who I met at WordCamp) on the technical stuff that was beyond me. Both have been truly brilliant. And I have to say, the DFID guys have been fabulous too – giving me all the freedom I could ask for. It’s been a perfect combination, and I think it shows in the site.
In the spirit of open source, Simon W has released the custom WordPress plugins to the world via wordpress.org. In reality, you’ll only be interested in them if you’re wanting to build a carbon-copy site; but they are now ‘out there’, and you’re welcome to them.
I’ve also been working with Shane McCracken and his Gallomanor team (including Dave Briggs and Griff Wigley), who have been tasked with training the DFID volunteers in the art of blogging. Judging by the initial posts I’ve been reading, they’ve done a great job. I’m sure they will tell their own stories in due course.
Quite honestly, I think it’s the best thing Puffbox has yet produced. Great design, great functionality on front and back end, and a client committed to doing it right. With so many great stories and pictures out there, I hope it can have a big impact.
And by the way… it’s no coincidence that the site is launching just ahead of Blog Action Day next Wednesday (15 October), when bloggers have been asked to write something about poverty and development issues.
Scottish Sec Murphy to keep 'blogging'
Well, here’s a first. Government press officers haven’t been the most enthused by new media. I’m told that’s changing, slowly but surely. But it’s quite startling to see a press office announcing a blog which hasn’t even been launched yet – and even better, syndicating the content via press release!
Clearly the Scotland Office are pretty excited. They sent out new secretary of state Jim Murphy’s first post from his new blog, without mentioning that the blog didn’t exist yet, or even the address it would occupy when it did finally launch. Ian Cuddy managed to glean that: ‘It will be going on the Scotland office website in a more conventional blog format … once we’ve got one or two technical things ironed out.’ Which came as some relief to those of us who feared this might be an attempt to blog by press release alone. What a concept.
The ‘blog’ is now live on the Scotland Office site: but ominously, it looks like a standard web page. No RSS feeds, no comments, no tags, nothing that would fit the de facto definition of a blog. But it’s a start, I suppose. To their great credit, they’ve got it into WordPress relatively quickly. Comments, feeds, the whole lot are now available, and it slots seamlessly into the existing corporate site. Makes you wonder why they didn’t just do that in the first place.
It’s been very interesting to watch how Jim Murphy has warmed to blogging. He started in September 2007, as the Foreign Office launched their ambitious multi-author approach. My understanding at the time was that he had to be persuaded to do it: with the EU Constitution/Treaty argument at its height, a blog was seen as a good thing to do. The FCO project is generally recognised as a success, with Murphy’s own blog being singled out for particular attention: an impressive following, and at least one instance where a reader comment affected subsequent policy. Shortly afterwards (I think), Murphy started blogging on his own personal website.
Had he wanted one, the move up to Cabinet level would have been an excuse to stop. Greater responsibility, no existing platform, etc. So it’s good to see his desire to continue – and you have to assume, it was high on his priority list when he arrived. He tells us (via that press release):
When I was Minister for Europe I had a regular blog. I found it a useful way of letting people know what was going on in Europe, and I got a lot of good feedback. Now Iām Secretary of State for Scotland Iām going to carry on blogging and I look forward to having a dialogue about the really important issues that face our country.
It’s very much the same challenge: emotional discussions about matters of national sovereignty. And by vowing to keep blogging, it’s probably the best signal we’ll get that it was felt to have been a valuable use of his time. There are, of course, quite a few parallels here with David Miliband who kept up his blogging through two reshuffles (ODPM to Defra to FCO), all the way to the Cabinet table.
And while we’re on the subject of people with multiple blogs… I note that James Barbour, press secretary at the British Embassy in Moscow, and an occasional visitor to these parts, now has an official blog on the Foreign Office platform, to go alongside his personal blog outside. I asked him via Twitter how he was planning to juggle the two: his honest reply comes on a post on his personal blog: ‘I’m not entirely sure myself, Simon, but I’m going to try.’ You can’t ask any more. Good luck sir.
Reshuffle junior moves
Please, please, can we not have reshuffles on a Friday? The Cabinet positions were all confirmed by the end of the day… but the junior moves were certainly happening late into Friday evening, and one assumes, over the weekend. And whilst I’m sure a few government webbies were grateful for the weekend overtime, it does leave us in a situation where government websites left, right and centre are out of date – some more visibly than others.
I’m aware of two changes of interest to the blogosphere. Margaret Hodge, whose blog I only discovered the other week, will no longer be writing anything at all – having reportedly taken compassionate leave from her DCMS job to care for her sick husband, reportedly to return next year (?). And Tom Harris lost his junior position at Transport – breaking the news on his blog, naturally.
(Update: I’ve seen several suggestions that Tom H may have lost his position because of his blog; equally, there are numerous comments on the blog lamenting his loss. Tom picks out one particular comment, which is especially telling.)
I’m reliably informed that Tom Watson remains at the Cabinet Office, but has also been given a (party?) campaigning role. Details, though, are sketchy at best.
(Further update: Tom has now confirmed that he’s staying, and is happy to do so. ‘I’ve got some audacious plans for the digital engagement agenda,’ he writes. ‘It’s time to get people moving.’ Hmm, intriguing.)
It’ll be very interesting to see how it all pans out. The Guardian’s list is the most comprehensive I’ve seen so far (and yes, that does reflect badly on HMG). It’s immediately striking how many junior ministers are joint appointments across departments – perhaps most intriguingly Phil Woolas, whose role spans the Treasury and Home Office (where he’ll be immigration minister).
Of note in the reshuffle…
There’s plenty to say about today’s Cabinet reshuffle… and, frankly, plenty of other places to read it.
But of particular interest to this blog and this blogger, I note the move of Stephen Carter from his Downing Street strategy job to the House of Lords, where he will be the Minister for technology, telecoms and broadcasting. It’s being reported in some circles that this is a ‘soft landing’ after ‘no discernible successes’. It’s certainly a return to pastures old: Carter was the first chief executive of Ofcom, the regulator of telecoms and broadcasting.
I’m also hearing rumours about another change in the junior ministerial ranks, of even greater interest to us lot… which I’ll cover if/when it happens.
PS: Interesting to see the BBC’s ‘snaps’ (Twitter?) -style coverage of the day’s proceedings doing so well in their ‘most read pages’ ranking earlier in the day. They’re taking a leaf out of the Sport site’s use of ‘live text coverage’ on a Saturday afternoon… and it worked well. When there was something to say, that is. Similar snappy style on most of the big news sites – Sky , Guardian, various others.
PPS: I see the Department of Energy and Climate Change have got their new domain all sorted out before close of play: decc.gov.uk Still DEFRA nameservers though… š
New Tory site completes the set
There are quite a few reasons to warm to the new Conservatives.com site. A refreshing colour palette; well-executed content tabs; a good solid navbar along the top; and most importantly, lots of human faces. The source code drops all the right names: Flash, Amazon web services, JQuery, Lightbox, and so on. But the apparent obsession with iPod-style ‘coverflow’ effects seems a bit over the top: I can just about forgive the Photo Gallery, but as an entry to the Policy section, it’s just unnecessary glitz.
I must admit, I expected to see much more David Cameron across the site – given his unarguable skills in front of camera, and the relative anonymity of the rest of his front bench. Webcameron is still a live project, and gets a tab on the homepage, but it isn’t – currently – opened by default. Today’s ‘news’ section includes one Cameron pic, plus the faces of two Party spokespeople; but the headlines don’t name them, there’s no room for a summary, and frankly I don’t immediately recognise them. (Their names are in the ALT tags, but I’m not sure that’s much help.) Yet the Ordinary Members in the Wall get an on-page namecheck… curious.
The handling of the local angle is also a bit of a surprise. There’s no ‘enter your postcode’ box on the homepage; instead, clicking the ‘Where you live‘ link in the primary nav takes you to a regional map of the UK (rendered, again unnecessarily in Flash) – and thence to a region homepage. This might be a conscious move ahead of next year’s European elections, but it still feels odd: does anybody actually identify with their region? When you get there, there’s rarely a strong connection between the content and the region – and the postcode search, when you finally find it, doesn’t work at all. Hey, at least Labour’s lookup worked.
There’s been a lot of attention on The Blue Blog: the site’s new group blog, featuring posts from Cameron, fellow front-benchers, and other party people. It’s lacking some obvious functions – eg author by author RSS feeds – but it seems to work well, and it’s a smart move to tie the categorisation into the site’s main thematic classification, even though most topics aren’t being used yet. To comment, you have to be signed up to the site: understandable I suppose, but still a disappointment. Comparison with ConservativeHome will be inevitable, and it’ll be interesting to see what relationship develops (if any) between them.
And as for the Wall of supporters… hmm. The homepage snapshot is good, with deliberate echoes of Facebook, and they’ve clearly given some thought to the Wall page itself. But I’m not sure it works (yet): the clips are either too slick (scripted?), or too rough. At least they’re short and snappy.
Overall, I think I like it. There’s plenty of content, and it’s generally well structured. The design is excellent, but the Flash stuff goes too far. The steps into the social side are welcome, but I find myself a bit disappointed at the micro level: the new LibDems site feels like it’s giving a much better view of local activities and individuals.