There isn't much to see there yet, but 10 Downing Street has just opened an official Twitter account. Like a lot of corporate presences, it's based - in these initial stages at least - on their existing RSS output, and the free Twitterfeed web service. But I had a very interesting chat this afternoon with No10's new head of digital... and he's eagerly exploring what they might do next.
Just as interesting: I think I 'broke the story' when I mentioned it to my own (relatively) select band of Twitter contacts. I was subscriber no3. Two hours later, we're up to 23. Word travels fast.
[...] turns out it’s just Twitter shovelware using Twitterfeed, though that’s not bad in itself, and actually shows a higher level of tech savviness than [...]
Nearly bedtime, and we've passed 100 subscribers. A nice case study of the power of Twitter,you might say.
Thanks to everyone who's blogged it, and especially to those who've bothered to correct other people's claims to have broken the story. For the record, I posted the update from my mobile phone, standing just outside the gates to No10 itself, having been inside for a coffee. That gave me a bit of a headstart on most people...
My favourite reference to this so far is News.com: 'It seems that someone may be Twittering from the U.K. prime minister's office. If not, it's a pretty well-conceived hoax.'
I love the fact they're almost expecting it to be a hoax...
[...] has begun following fellow twitters. Sorry if we’re a bit loud. Simon Dickinson was very fast to blog it, as was Paul Bradshaw who treated it as a tweeting and blogging news exercise. Marshall Manson [...]
[...] tool when I published it. It’s how the take up occurred that I find really interesting. As Simon Dickson said ‘Just as interesting: I think I broke the story when I mentioned it to my own [...]
[...] offers a techie slap on the back over at Poynter: so far their feed mostly offers a kind of Twitter shovelware using Twitterfeed. But that’s not bad in itself. Actually, I think it shows a higher level of [...]