Simon Dickson, principal consultant at Puffbox, writes stuff about e-government, online news and politics. Some important people read it.

Cameron’s online challenge

David Cameron takes his 'be my friend' campaign to the Guardian's Comment Is Free this morning, with a piece about the internet 'transforming our political culture', and how young people are more political than ever - just not via the old-style channel of political parties. As I noted last week, he's presenting this new concept of being a 'friend of the Tories' as membership-lite:

We understand that for many, the idea of signing up to a party as a full "member" doesn't fit with what they want. For example, they might support us on some issues, but not others. By becoming a "friend", they can campaign for action on what they really care about.

I'm still to be convinced: it's still just party membership, albeit with fewer strings. But the most interesting aspect of the article is its final paragraph, a naked challenge to the PM:

I don't think Gordon Brown understands the changes that are happening in our world. He's still too attached to the old politics - where power and decision-making lies in the hands of a few at the very top. My generation, however, instinctively understands these changes. And I'm proud that it's the Conservative party that is leading the way.

And whether you like or dislike him and his party, you have to agree with that statement. Over on the red side, what's Labourhome's top story?

In a move brokered by Amicus Unite Deputy General Secretary Tony Dubbins, the Grassroots Alliance has agreed to back Mike Griffiths for General Secretary, having secured the withdrawal of "wildcard" left-wing NEC candidate John Wiseman, the Labour candidate in Westmoreland & Lonsdale.

I feel engaged already.

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