Puffbox principal consultant Simon Dickson's rants and reflections on the unholy trinity of online news, e-government and the new politics.
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WordPress as a CRM tool?Another example of why I love WordPress. Somebody has built a new theme which, with the help of a few common plugins, becomes a contact manager - with search, tagging, ‘related people’, etc. But I think it can be pushed further. Using the standard WordPress comment functionality, I don’t see any reason why you couldn’t turn this into quite a sophisticated CRM tool, along the lines of 37signals’ Highrise. You’d automatically get an RSS feed per ‘client’, and a global RSS feed for ‘all client activity’. Plus, it would all happen on the client page - no need to go ‘back end’. Ooh, I’m buzzing with ideas on this one already. Got something to say? Say it. |
[...] Simon Dickson points to a new theme that turns WordPress into a Customer Relationship Management (CRM) tool. This confirms to me something that I have been thinking for a while that WordPress is no longer a blogging system, nor a content management system, but actually a platform upon which applications can be built. [...]
Interesting. How big do you think it could scale?
Can’t see scale being a problem, although I’ll bow to those with better knowledge of the really geeky stuff. Worst case: there’s a semi-official plugin which switches your site to static HTML delivery, and claims to have handled serious Digg-ing and Slashdotting OK.
[...] WordPress as a CRM tool? Nice idea from puffbox.com. The beginning of the future of wordpress as a platform on which to build user friendly enterprise solutions? (tags: CRM wordpress collaboration enterprise2.0) [...]